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Industrial Organization

Syllabus

Lectures

Prof. One

  • Horizontal Boundaries
  • Agency Model
  • Relational contracts
  • Vertical Boundaries
  • Hold-up
  • Make, buy or cooperate
  • Integration and its alternatives
  • Market structure, competitors and competition
  • Game theory
  • Entry and exit
  • Reputation on digital markets
    • Feedback systems
  • Dynamics: competing across time
  • Strategic positioning for competitive advantage
  • Information and value creation
  • Sustaining competitive advantage
  • Performance measurement and incentives

Prof. Two

  • Fixed, variable, marginal cost
    • Break-even point
    • Market feasibility
    • Competitors and competition
    • Opportunity cost
  • Economies of scale and market structure
    • Internal and external economies of scale
    • International location of production
  • Corporate Social Responsibility
    • CSR vs. Shareholder Value Maximization.

Prof. Three

  • Digital Markets

Readings

Excerpts

  • About Agency model:
    • Gibbons 1
  • About Relational contracts:
    • Gibbons 2
  • About Hold-up:
    • Gibbons 3
  • About Make, buy or cooperate:
    • Gibbons 4
  • About Game theory:
    • Cabral

Case studies

  • Taobao
  • Reuters Serwis Polski
  • Other People’s Money

Exam

6 ECTS

Mode

  • Open ended questions

Authors: Giacomo